Meet Us At The Plant Based World Expo!

We’d love to meet you at the Plant Based World Expo, September 7th or 8th, at the Javits Center in New York City.

Sign up here and we’ll follow up with you for an appointment. You’ll also receive our free e-book featuring the latest trends and insights on what’s driving success in plant based innovation.


Experts believe the plant-based meat market is following the Gartner Hype Cycle of emerging technologies—and that consumers have surpassed the “Inflated Expectations” phase and slipped into the “Trough of Disillusionment.” It’s a make-or-break time for plant-based meat brands—and there are several key factors at play:

Food science

New food technologies are better at mimicking the taste and mouthfeel of real meat.

Investor pressure

Startups and public companies alike are under pressure to crack the code.

Customer expectations

From clean labels to great taste, consumers have sky-high standards.

Emphasis on ESG

Plant-based meats are key for food brands striving to be more sustainable.


The hard truth about plant-based meat innovation

Plant-based meat sales have seriously decelerated in recent months—and consumer interest and loyalty are in question. So what’s behind the beef?

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The problem with plants

The glow around plant-based meats has dimmed a bit—and the reasons are complicated. We’re diving into four problem areas (and how to solve them).

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Meaty by nature

How are smart formulators solving the taste and texture issue of plant-based meats? Let’s chew the fat.

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How to reduce risk in an alternative meat product launch

Much is uncertain about the outcome of any new plant-based meat product launch. But there are things you can control.

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We're Epogee—and we're committed to helping food formulators make better products with our game-changing fat alternative, EPG. Interested in learning more? Let's chat!